"BE KIND T-shirt helps Pop Culture Hero Coalition work to end bullying with programs — free of charge — in schools that cannot otherwise afford them.

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Pop Culture Hero Coalition has research-based programs — created by three clinical psychologists and two renowned experts — that teach kids how to safely become an ally, and that foster inclusivity, kindness, compassion, resiliency, self-esteem and restorative justice.

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Together, we have the opportunity to reach kids and teens, before it’s too late — before there are any more suicides, or broken hearts, or battered psyches due to bullying -- and we truly appreciate your support in this crucial work."